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July 20, 2012

what happens when you are running a cakeshop and ALL your customers bake their own?

According to Helena Nelson of Happenstance Poetry Pamphlets, purveyors of cakes and publishers of poetry have a great deal in common.

This is a clever little satire that grows on you very satisfactorily and delivers some fine jabs around the middle:

You spend more and more time advertising. You need to get new customers into the shop somehow. It’s hard work though, and several things happen.

1. You turn down nearly all the offers of new products. You really do have enough cake to be going on with. The wouldbe bakers are hurt. They take the rejection personally. They stop buying things in your shop.

2. You hardly ever bake yourself: you haven’t the energy. Besides, you’re surrounded by cake. Why bake more?

Have a browse of the catalogue while you're there. Link via the dumbfoundry blog.

July 20, 2012 in Poetry_, Publishing |

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